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1.

STYLE

1.

14

| BNE March/April 2015

2

|

July/August 2015

W

hen the spotlight shines on the best of Australian and Queensland

fashion at Mercedes-Benz Fashion Festival Brisbane next month

there will be a familiar name on the runway. Brisbane-based label

Easton Pearson has been at every festival since the first one in 2006. At the

time, Easton Pearson was already well established – they had shown their

collections in Paris and had stockists in Asia and Europe – but when the

start-up festival invited them to participate, they didn’t hesitate.

“We had such a great response from showing at Australian Fashion Week

(in Sydney) and other cities had fashion festivals that were successful so it

was a natural thing to want to promote design at a local level and it’s been

incredibly successful,” says Pam Easton.

“It really raised the profile of the brand for us. We’ve always had a very

strong following here (they have a retail store in James Street, Fortitude Valley

and one in Paddington, Sydney) but it enabled us to reach another layer

of clientele and to put our design message out there even further. Putting

clothes on the runway is a good experience for a designer because you don’t

often get to see the garments being worn outside the studio. To see the

garments being worn and moving, and to see them presented exactly how, as

a designer, you’d like them to be seen is very gratifying,” she says.

This year will be the festival’s biggest yet as it moves to a new venue

in the John Reid Pavilion at Brisbane Showgrounds to accommodate its

growing audience. Pam Easton and Lydia Pearson will be among more than

55 designers who will show their collections, supported by more than 500

backstage helpers, including stylists, makeup artists and hairdressers.

Easton Pearson will be showing a spring/summer collection of bold prints,

a crisp colour palette and cool summer textiles (silk and cotton) with surface

embellishments such as cornely work emboldened with large crystals. There

are also some interesting twists with fabric that has been cut and reconfigured

in a chequerboard pattern using a technique discovered in India. Easton and

Pearson have been working with a master craftsman in Bombay for 22 years

who does only their work, and they often commission textiles to be woven

exclusively for them as well as buying fabrics from all over the world in

countries such as Italy, Japan and Korea.

Years of

Brisbane’s

Best

10

Tillerman Pant

Solaris Dress